Role: Art Direction, 3D Artist, Motion Graphics

I designed, modeled, and directed a 3D animated loop for Apple TV+, created to promote the sci-fi series “Foundation” across social media platforms.

My role covered character modeling, 3D composition, art direction, and motion design, building a visual piece that translates the show’s cinematic world into a digital, short-form format.

The animation combines lighting, texture work, and atmospheric design to evoke the monumental tone of Foundation while maintaining a refined visual identity aligned with Apple’s aesthetic standards.

Motion approach
Motion was used to structure visual information and guide attention within a short-form digital format. Timing, restraint, and hierarchy were carefully balanced to translate a complex cinematic universe into a clear and controlled digital experience aligned with platform standards.